My daily morning routine is to browse articles posted by people and organisations which I believe will deliver some valuable insights to real estate agents and their digital marketing campaigns. My top 10 engaged with posts on Facebook for 2014 are listed below. Engagement was measured through a combination of views, clicks and likes on […]
When will a real estate video become a standard part of real estate marketing? – If 1 minute of video is worth 1.8 Million words – If real estate listings with videos receive 403% more inquiries than those without. – if 90% of online shoppers say they find video is helpful in making their decisions […]
Congratulations, you have just secured your first, second or 100th real estate listing. You had some strong competition from other local agents but you came through and won the trust of your new seller……High Five! You deserve it. Back to the office, process the listing, arrange photo shoot, property video, write your copy and eventually, […]
My daily morning routine is to browse articles posted by people and organisations which I believe will deliver some valuable insights to real estate agents and their digital marketing campaigns. My top 10 engaged with posts on Facebook for 2014 are listed below. Engagement was measured through a combination of views, clicks and likes on […] Continue reading → 
When will a real estate video become a standard part of real estate marketing? – If 1 minute of video is worth 1.8 Million words – If real estate listings with videos receive 403% more inquiries than those without. – if 90% of online shoppers say they find video is helpful in making their decisions […] Continue reading → 
Congratulations, you have just secured your first, second or 100th real estate listing. You had some strong competition from other local agents but you came through and won the trust of your new seller……High Five! You deserve it. Back to the office, process the listing, arrange photo shoot, property video, write your copy and eventually, […] Continue reading → 
Who is your Audience in Real Estate? Buyers? Sellers? Members of your community? Fact is, they all are. And they’re looking for YOU! Lets clear up one point of contention about online marketing for real estate agents. You do NOT have to invest most of your time on it. In FACT, your focus should be […] Continue reading → 
Real Estate Video Marketing is becoming increasingly a standard in online marketing for Real Estate Agents and Youtube has been the platform of choice from which to launch these videos. Visual marketing plays a huge role in advertising properties and not allowing subscribers to upload a custom thumbnail in Youtube was the only downside. Until […] Continue reading → 
The infographic below displays in a visual way how video marketing can impact your online real estate marketing. It clearly highlights engagement, conversion and impact on your bottom line. I would really appreciate you sharing your thoughts below in comment. This image is courtesy of Solutions 8 who are Digital Strategists located in Phoenix Arizona. Continue reading → 
Episode 4 of Online Agents TV, a weekly real estate marketing video, looks at some great tips for using Pinterest in real estate, the Social Profile of $100K Agent, An outstanding marketing campaign and an article about the science of blog timing. Pinterest Tip – Add a monetary value on the description of your pin […] Continue reading → 
Episode 3 of Online Agents TV, a weekly real estate marketing video, covers several facebook tips, a really simple youtube tip, SEO analysis tools and how to curate content for your social media. 12 Tips to optimize your Facebook Page – A great article with tips to optimize you Facebook Page for the web Curating […] Continue reading → 
Episode 2 of Online Agents TV, a weekly real estate marketing video, covers tips to a strong online reputation, keyword research tools, a real estate market update video. Optimizing Youtube video titles and a tip for using Google Places. Online Reputation This article provides three excellent tips to help you manage you online reputation, how to create it, how […] Continue reading → 
Google places is a fantastic feature where an agency can dominate the local real estate market in Google with their office details and description being displayed in the search results and on a map for the local community based searches. But how can an individual agent whose office is not based in his or her […] Continue reading →